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  • Insight + Innovation

    The art and science behind what drives behaviour

Insight & Innovation CMI specializes in market research, insight mining, and finding innovation opportunities. We are driven by natural curiosity and desire to understand what motivates behaviour, to create opportunities for growth and engagement.

Insight

Multi-method, multi-stakeholder engagement / marketing research projects for many clients including professional members organizations, CPG consumer work, and public engagement in a variety of fields such as packaged goods, not for profit, and healthcare

Innovation

Innovation concept development and concept testing, for many clients including Unilever, and Mark Anthony Brands. Longstanding past team member of Second Sight Innovation working with many clients in food + drink, and health + wellness